Portfolio
I identify where a business can grow next, build the technology to get it there, and see it through to revenue. Co-owner at All My Friends Books and Meadowcraft Ecological Services, solution consultant at ServiceNow, and open to the right freelance projects.
How I work
Every business owner has a list of things they'd like to do. They get stuck in daily operations, or on the technology, or on whether something is even feasible. I find the opportunity, build the case, handle the execution, and stay through launch.
We analyzed the opportunity for a recurring revenue stream at All My Friends Books, wrote the plan, built the enrollment and fulfillment technology, marketed it, and sold it. A curated book subscription keeps the store working when the doors are closed.
When we opened All My Friends Books, we decided staff wouldn't touch paper (except for the books). Every operation, consignment, subscriptions, inventory, accounting, has a digital tool. Automated daily reports deliver sales KPIs every morning. Built once, now scaling to a second location opening July 2026.
Sam creates custom native seed mixes for restoration clients, a labor-intensive process that meant manually comparing prices across vendors for hundreds of species. The tool we built pulls pricing from five suppliers for 300 species, normalizes units, and exports order-ready mix breakdowns. He can now take on more clients without the manual research.
Meadowcraft's ideal customer owns open land in a specific service area, knowable from public records but invisible without the right tools. A Python pipeline pulled parcel data from NYS records across three counties, applied satellite land cover analysis to filter for open acreage, and cross-referenced mailing addresses to produce 8,517 tiered prospects for direct mail.
Short notes, links, and updates.
